Sign up for the beta: early access + special launch perks.
Strooply stroopwafel mascot
iOS · Android · Web

Snap a photo.
List to eBay in seconds.

Less time listing. More time finding.

Strooply's AI identifies your items, pulls 90-day sell-through data, writes your eBay listing, and tracks your real profit, so you can focus on finding the next deal.

Coming soon · Beta waitlist open

Be first in line
when Strooply opens.

Join the beta waitlist and we'll send you a private invite the moment doors open, with early access and special launch perks reserved for waitlist members.

Early access Founding-member pricing Skip email verification at launch

No spam. One email at launch, plus the occasional beta update. Unsubscribe anytime.

From scan to published listing
90s
vs. 15–20 minutes done by hand
To get started
$0
No credit card · Forever free
Of eBay fees tracked
100%
FVF, ads, shipping & refunds
The Problem

Manual listing is quietly killing your margins.

Every minute you spend typing titles, guessing prices, and calculating fees is a minute you're not sourcing your next winner. Resellers who scale don't do it manually.

Waffie says I timed it. Before Strooply, one listing took Zach 10-20 minutes. Now? About 90 seconds. That's a lot of time back per item.

20 minutes per listing

Manual research, writing titles, finding category IDs, uploading photos one by one. Time you'll never get back.

Pricing by gut feeling

Without sell-through data, you're guessing. Undercharge and leave money on the table. Overcharge and it never sells.

Hidden fees eat your profit

Final value fees, promoted listing costs, shipping overages, refunds: most sellers never see their actual margin.

Everything you need to flip at scale

From the moment you find an item to the moment your money clears, Strooply has every step covered.

AI that sees what you see, and knows what it's worth

Point your camera at any item. Strooply identifies the brand, model, and condition using Google Gemini, then instantly pulls 90-day sold comps, sell-through rate, and average price, all before you've typed a single word.

  • Identifies brand, model, condition from photos
  • 90-day eBay sold data & sell-through rate
  • AI-written title, description & item specifics
  • One-tap publish straight to your eBay store
Waffie says Point at anything. Nike sneaker, vintage lamp, mystery board game: AI figures it out and I pull the comps.
Waffie says Estate sale haul? Barcode scan your books, games, and media 10 at a time. I'll have them listed before you're back in the car.

Bulk Media Lister

Queue up to 10 barcodes at once and batch-list books, CDs, DVDs, games, vinyl, and gaming hardware in minutes. Built for estate sales and thrift hauls where speed is everything.

True Net Profit

Syncs eBay financials including final value fees, ad costs, shipping charges, and refunds. See exactly what you made, not just gross revenue.

Barcode Scanning

Scan any barcode to instantly pull product details and market data. Faster research at garage sales, thrift stores, and estate sales.

Source ROI Analytics

See which sourcing channels (thrift stores, estate sales, online arbitrage) generate the best returns so you can double down on what works.

Sourcing Trip Planner

Plan your route, track mileage for tax deductions, and log cost-basis from receipts with OCR scanning. Your sourcing trips, fully organized.

Works Everywhere

Full functionality on iOS, Android, and web. Research at the thrift store, draft on mobile, publish from your desktop. Your data syncs automatically.

From thrift find to sold listing

Three steps is all it takes to go from picking an item to having it live on eBay with real market pricing.

1

Snap or Scan

Take a photo or scan a barcode in the Strooply app or on web. The AI immediately identifies the item, its condition, and brand. No typing required.

2

See the Data

Instantly see 90-day sold comps, sell-through rate, average price, and your estimated net profit after every eBay fee. Know if it's worth listing before you commit.

3

Publish & Track

Save to drafts right at the shelf, no photos needed yet. Get home, add your shots, and publish directly to eBay with one tap. Strooply tracks your actual profit as it sells.

The whole workflow, on your phone

From the sourcing floor to your eBay dashboard: Strooply is built for how you actually work.

Whatever your sourcing style

Whether you flip on weekends or run a full operation, Strooply adapts to your workflow.

The Thrift Store Flipper

You hit Goodwill and Savers on the weekends looking for hidden gems. Strooply's AI tells you immediately whether something is worth picking up, and has it listed on eBay as soon as you get home.

Quick research Mobile-first Fast listing

The Estate Sale Buyer

You walk through houses full of items and need to make fast pricing decisions on dozens of categories. Strooply's barcode scanner and vision AI help you work through inventory in bulk without slowing down.

Bulk processing Barcode scan Multi-category

The Full-Time Seller

eBay is your business. You need real profit data, source ROI tracking, inventory aging reports, and a platform that keeps up with your volume. Strooply's Pro and Team plans are built for you.

Profit analytics Source ROI Team seats
Waffie says Zach & Rayla built every one of these features for their own store, Stroopstash, before making them available to you. Zero features invented in a boardroom.
eBay Platform Integration

Built on eBay's official APIs.
Built to protect your account.

Strooply uses the full suite of official eBay developer APIs, responsibly and transparently, to help real sellers run their real businesses.

Token Security

All eBay OAuth tokens are stored encrypted at rest using AES-256-GCM with server-managed keys. Tokens are scoped to the minimum permissions needed and refreshed automatically.

Rate-Limit Responsible

Strooply uses a queued API worker system to stay well within eBay's rate limits. We never batch scrape or poll aggressively. Every API call is tied to an explicit user action.

One Account, One Access Scope

Each Strooply user connects their own eBay account. We never access data across accounts, never act on behalf of other sellers, and never aggregate seller data for third parties.

The Pilot Rule: Mandatory Human Review Before Every Publish

Strooply never publishes to eBay without explicit user approval. Every AI-generated listing (title, description, price, category, and item specifics) must be reviewed and confirmed by the seller before it goes live. This is a hard constraint baked into the app architecture, not a toggle. We call it The Pilot Rule: the AI is the co-pilot, but the seller is always in command.

Waffie says Think of me as your co-pilot. I do the research, I write the draft, but you always fly the plane. Nothing goes to eBay without your thumbs-up.

Built by resellers,
for resellers.

If you walked into our house on a Tuesday, you wouldn't see a "tech startup." You'd see mountains of bubble wrap, stacks of inventory, and two people wondering where to fit one more crate of media.

We're Zach and Rayla. We started Stroopstash (opens in new tab) in 2024 with retro games, eventually expanding to anything we could flip for a profit. But as we grew, the "magic" of the hunt was buried under chores. We were losing our weekends to data entry and our home to an ever-growing "dead pile."

We didn't build Strooply because we wanted to start a software company; we built it to get our time back. We needed a tool to handle the boring stuff (pricing research, descriptions, and tracking) without sacrificing the quality that earned our store its top feedback score.

Strooply saved our business, and now we're sharing it with yours. We're still out at thrift stores every week, but now when we get home, the listings are already written. We just take our photos, stow the items, and wait for them to sell.

Waffie says The name comes from Stroopstash, their eBay store, and the stroopwafel they always have at their desk. That's me. I'm the waffle.
Our eBay Store
Stroopstash (opens in new tab)
Top Rated Seller Retro games, media & more Selling since 2024 100% positive feedback Strooply powers our entire operation
"We didn't build Strooply to start a software company. We built it to get our time back."

Simple, transparent pricing.

Start free and try the full premium experience for 7 days. Upgrade only when you're ready to scale.

Waffie says Start free. Seriously, no credit card, no expiry. You get a 7-day taste of Pro tier first so you can see what full Strooply feels like.

Pro

$29.99/mo
7-day free trial
5k listings
250 publishes/mo
1.25k lookups/mo

Everything in Starter, plus:

  • Sourcing trips & mileage tracking
  • Receipt scanning
  • Source ROI analytics
  • Tax summary report
  • Lots tracking & lot-level COGS
  • 2 team members
Start Free Trial
Coming Soon

Team

$79.99/mo
Available soon
listings
1k publishes/mo
5k lookups/mo

Everything in Pro, plus:

  • Bulk media listing mode
  • Up to 5 team members
  • Priority support
Coming Soon
Need something different? Questions about plans, volume pricing, or anything else? Just reach out.
[email protected] Zach, Co-founder

Questions & answers

Everything you need to know before getting started.

Waffie says I've heard all the questions. Let me save you some time.
Strooply uses Google's Gemini vision AI to identify the brand, model, product name, size, condition, and relevant details from your photos. It then uses that information to search for matching sold listings on eBay and pulls real market data. Accuracy varies by category: common consumer goods like sneakers, electronics, and clothing identify well; obscure handmade items may need a manual title tweak.
Yes, an eBay seller account is required to use Strooply. You'll connect it during onboarding, which lets Strooply sync your listings, financials, and market data. If you don't have one yet, you can create a free eBay seller account at ebay.com before signing up.
Yes. The free plan is a permanent plan, not a trial that expires. When you sign up, you get a 7-day trial of the full Team tier (all features). After that, you drop to the free plan with 15 AI lookups/month, 5 listings published/month, and full financial tracking. No credit card is ever required to use the free plan.
Strooply pulls actual eBay sold listing data from the past 90 days, not estimated values. You see real sell-through rates (how often the item actually sells vs. how many are listed), average sold prices, and recent sales count. This is the same data a savvy reseller would manually research, just surfaced in seconds.
Yes. Strooply is available on iOS, Android, and as a full web app. All three platforms share the same features: you can research items on your phone at the thrift store, then finish drafting and publishing from your laptop at home. Your data syncs automatically.
Strooply's net profit tracker accounts for eBay's final value fee (FVF), promoted listing ad costs, actual shipping charges vs. what you charged the buyer, and any refund/return costs. These are pulled directly from eBay's Finances API, not estimated, so your profit number is as accurate as possible.
No. Strooply uses eBay's official, approved API with standard OAuth authentication. We never scrape, never use automation bots, and never exceed rate limits. Every listing that goes live has been reviewed and confirmed by you first (The Pilot Rule). Your eBay account is connected via the same secure OAuth process eBay recommends for third-party apps.
Strooply connects using eBay's standard OAuth 2.0 flow, the same process used by all legitimate third-party eBay applications. You authorize Strooply directly on eBay's website, your credentials are never shared with us, and tokens are stored encrypted using AES-256-GCM. You can revoke access from your eBay account settings at any time.

Doors open soon.
Be there day one.

Answer a few quick questions and we'll send you the launch invite. Same link skips email verification when you sign up, so you go straight from invite to your first listing.

No spam. One launch email, plus the occasional beta update.